New Balance has unveiled their latest basketball shoe, the Fresh Foam BB, which will be worn by Chicago Bulls Guard Zach LaVine when he takes the court against the Detroit Pistons in Paris. The Fresh Foam BB is the newest addition to the brands basketball portfolio and its midsole features the award-winning Fresh Foam technology.
The limited-edition New Balance Fresh Foam BB “Paris” is inspired by the charming, colorful aesthetics found in the architecture of the Rue Cremieux featuring bold, bright colors found on the popular street. The Fresh Foam BB “Virtual” draws its inspiration from the digital extension of the game and the love players have both on the physical court and the digital one, bringing pops of Blue, Red and Yellow.
Look for the New Balance Fresh Foam BB “Paris” to release on January 20th exclusively at NewBalance.com. The “Virtual” pair will release on February 3rd. The retail price tag is set at $130 USD each.
Release Date: January 20, 2023
Release Date: February 3, 2023
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